AutoGear — Νέα ταυτότητα · 5 concepts

Type: Headings / wordmark: Saira Semi Condensed (Google Fonts) — a sturdy, slightly technical industrial sans; use 700/800 for the logo and H1, 600 for labels and the spaced-out tagline. Body: Saira (regula

Άτλας gives AutoGear a real, ownable mark — a forged hex bolt-head badge cradling a sharp amber "A" with a negative-space keyway in the crossbar, instantly reading as "parts & hardware" without a literal car cliché. The steel-blue-plus-safety-amber system signals workshop-grade reliability and "right part, first time" precision to both consumers and συνεργεία, while replacing the five-reds-and-orphan-blue chaos of the old template with one disciplined, tokenized palette. Sturdy and flat/vector, it scales from a 16px favicon to a delivery-box wrap and holds up on light and dark alike — a confident, modern "νέα εποχή" identity that finally retires the connectweb placeholder.

Κριτής: Best category fit: hexagon=nut, trusted steel-blue+amber parts-trade palette, only one with bilingual ΑΝΤΑΛΛΑΚΤΙΚΑ•PARTS tagline, and the only lockup legible on dark as-shipped.

Type: Heading / wordmark: Space Grotesk (Google Fonts) — geometric grotesque with engineered, low-contrast letterforms; use 600 (SemiBold) for the wordmark and 700 for hero headings, tracking -1 to -2%. Bod

The mark literally fuses AutoGear's two ideas — a precise machined gear/wheel and the letter "A" — while the jade chevron crossbar doubles as a forward arrow, signaling "the right part, found fast" rather than a literal car. Electric cobalt on graphite reads as engineered tech-precision (accuracy over a 360K catalog) instead of the tired automotive red, and the clean Space Grotesk wordmark plus a fully vector, favicon-legible glyph give the shop a bespoke, scalable identity that genuinely says "νέα εποχή."

Κριτής: Most premium/modern wordmark (Space Grotesk) with the cleanest gear-as-Gear pun and strongest recall; deduct because the cobalt 'Auto' text goes invisible on dark (needs Sky-Cobalt swap).

Type: Headings & wordmark: Plus Jakarta Sans (Google Fonts) — a rounded geometric sans, warm yet precise. Weights: 800 ExtraBold for the logotype and H1/H2, 700 Bold for buttons/labels. Body & UI: Inter (Go

Κίνηση trades AutoGear's five-reds-and-orphan-blue chaos for one decisive, optimistic system: a fresh jade-green that signals "in stock, right part, sorted," warmed by a friendly coral spark — distinctive in a Greek parts market drowning in generic automotive red. The mark is a single confident sweep that reads at once as forward motion (a road curving ahead), a reassuring check-mark, and the spark of ignition, so it says "easy, modern, trustworthy" to everyday drivers without a literal car or tired gear-cog cliché. Rounded geometric Plus Jakarta Sans plus crisp Inter make the brand feel human at the storefront and razor-legible across 360K SKUs — exactly the "νέα εποχή" lift the owner asked for, and a clear floor-beating upgrade over the red-on-slate placeholder.

Κριτής: Freshest, most distinctive palette (petrol/jade/coral) and friendliest 'new era' feel, but the checkmark icon reads as generic SaaS/to-do with no automotive cue and an orphaned coral dot floats in empty space.